We are the center of a network of relationships
Intermèdia is established in 1990 by lawyer and journalist Toni Rodríguez Pujol and directed by communication consultant Albert Ortas.
We are a team of intergenerational professionals, experts in strategic communication.
our trip to communication and innovation
Commitment
Availability, adaptability, rigor
Professionalism
Experience and diversity, intergenerational
Connection
Influence, networking
Trust
Good practices, ethics, empathy, proximity
Graduate in Law and Journalism. He began working as a journalist in 1973, specializing in political and economic information.
He has worked in Correo Catalán and Circuit Català de TVE, collaborated between 1980 and 1998 in El Periódico de Catalunya and collaborated in El País, La Vanguardia, Catalunya Ràdio and other media, in management positions in different sections and programs. City of Barcelona Journalism Award 1986. Expert in electoral campaigns, generation of positive messages, crisis management and creation of circles of trust in the institutional and media spheres.
He began directing the communication of disruptive electoral campaigns at the Barcelona Chamber of Commerce (Antoni Negre 1991, 1994 and 1998), Barcelona Football Club (Joan Laporta 2003 and 2006), professional associations (ICAB, ICPB) and other institutions. Specializing in storytelling, crisis management, communication strategies and shared leadership.
He feels he is a journalist and a vocational writer. He likes people, literature, cinema, theater, jazz, opera, photography, gastronomy, liturgy, travel and playing parcheesi or butifarra with friends. His favorite landscapes are the sea of Banyalbufar and the mountains of Llívia.
Joined: December 2008.
Aina studied Audiovisual Communication at the University Ramon Llull - Blanquerna and an Executive MBA at ESIC Business School.
She is in tharge for the Intermèdia brand, the Intermèdia Confidencial relational meetings. She manages the company's development projects and the coordination between people and teams. Her work in the promotion of digital communication plans for the agency's clients stands out. Some companies and institutions she has served lately are the Cercle d'Economia, Palau Robert or Oxfam Intermón.
She enjoys spending time with her family and likes to lead a healthy lifestyle, taking care of her diet and practicing yoga or going for an early morning run.
Joined: February 2016.
Albert Ortas holds a degree in Catalan Philology and a Master in Political and Electoral Communication from the UAB and an Executive MBA from La Salle (URL).
He has extensive experience in the field of communication, specializing in strategy and management of public relations and public affairs. He has developed a large relational network with key figures in the public and private sectors. He stands out in the leadership of communication project teams and in the design of communication and public relations strategies.
In the last seven years, at Intermèdia, he has accompanied clients such as GSMA, BSM, TRAM, DAMM, Estabanell, Leitat, La Boqueria, Cercle d'Economia, the Port of Barcelona, Ferrocarriles de la Generalitat and the Barcelona Health Hub.
Between 2011 and 2017, he was the Director of the Mayor's Office of the Barcelona City Council, where he successfully managed multiple crises and established key relationships for institutional success.
He likes to play sports, connect with people, enjoy family and the good moments that life gives him.
Joined: January 1992.
Eva has a degree in business management - accounting and marketing - from the UOC.
She joined Toni Rodríguez's team at the beginning of the company, in 1992, and before that she was working in a medical publishing house. Her professional work has been developed managing the administrative part of the company; monitoring and budget control of projects, as well as specializing in the organization and production of events.
She enjoys traveling, walking in the mountains and on the beach, pilates and stretching, as well as watching TV series.
Joined: October 2003.
Roser Alcocer holds a degree in English Philology from the UB and an MBA from ESADE.
She has extensive experience in the design and execution of communication plans, crisis management, electoral campaigns and media relations. Also in the organization of events, both face-to-face and online and hybrid.
In recent years she has specialized in corporate communication, with clients such as BSM, TRAM, Port of Barcelona, Oracle or Ferrocarriles de la Generalitat, and has also focused on clients in the digital health sector, such as the Barcelona Health Hub.
He enjoys traveling, architecture and design, photography, music and swimming.
Joined: January 2008.
Carles is project manager and content editor at Intermedia Comunicació.
He holds a degree in Journalism from Blanquerna and a master's degree in Contemporary Film and Audiovisual Studies from Pompeu Fabra University. Verbal communication and writing are his two strong points. She has accumulated experience in film journalism (Hoy, ABC, Levante EMV, Dirigido Por, etc.), in the digital environment (he edits her own website: Transit) and in teaching (CCCB, La Casa del Cine).
Since joining Intermedia in 2008, he has worked for clients from multiple sectors (cultural, scientific, legal, funeral, technological, educational, mobility) such as Parlem Telecom, Colegio de Procuradores de Barcelona, GSMA, Gremio de Garajes de Barcelona y Provincia, Mémora or Cementerios de Barcelona.
If he is not working in some corner of Barcelona, it is common to find him in the company of his three children, at the Camp Nou, at the cinema, at a concert or reading a novel.
Joined: October 2010.
Carme Alba has a degree in Journalism from the UAB, a Master's degree in Communication and Public Relations from the UAB and an Executive MBA from ESIC Business School.
She has extensive experience in the design of communication plans, content writing, media relations, event organization and the management and recruitment of celebrities and influencers.
In recent years she has specialized in the retail sector, with clients such as the shopping centers La Maquinista, Splau, Glòries, the Municipal Institute of Markets of Barcelona (IMMB), the Boqueria or the Sorli group.
He enjoys discovering the world, music, gastronomy, series and dance.
Joined: In 2016 she joined Undatia (company integrated in Intermèdia in 2022).
Anna Caballero has a degree in Information Sciences from the Autonomous University of Barcelona.
She has extensive experience in media and as a strategic communications consultant. Throughout her career, she has designed and developed communication plans, reputation management and crisis communication, and in recent years she has specialized in communication skills training, spokesperson training and crisis communication.
She has collaborated with various public institutions, such as the Generalitat de Catalunya, city councils, RENFE and FGC, as well as renowned private companies, including REPSOL, Michelin, Nestlé, Fundación la Caixa and LEGO. She currently manages the communication of an energy company and develops projects in the health, labor and economic sectors.
In addition to his professional commitment, he loves discovering nature by hiking, mountain biking and cycling. She also enjoys having fun, meeting friends and dancing, thus showing her most social and dynamic side.
Joined: In 2016 she joined Undatia (company integrated to Intermèdia in 2022).
Laura Fernández holds a degree in Journalism from the Universitat Autònoma de Barcelona (UAB) and is a Senior Image Technician.
She has extensive experience as a strategic consultant in corporate communication: design and implementation of strategic plans for external communication 360 degrees, public relations and media relations. She has worked as a copywriter for “Mi bebé y yo” and in agencies such as Atrevia or Undatia Comunicació, specializing in the development of online communication plans and strategies to help brands to position themselves in the digital world. In recent years she has worked for Fundació puntCat, Congrés Mundial de Turisme de Neu, Muntanya i Benestar, Trobada Empresarial al Pirineu, Consell Esportiu del Baix Llobregat or Conferència del Decenni de l’Oceà of UNESCO, among others.
She likes to live new experiences through travel and books and to feel active and vital, thanks to sport and ball.
Joined: February 2024.
Agustí Rodríguez is a draughtsman and a registered journalist since 1987.
He has extensive experience in the design of strategies and execution of communication plans, crisis management and media relations.
In the last 25 years, he has been dedicated to corporate communications, working as Communications Director for Aena in Catalonia, RCD Espanyol de Barcelona and the public company Infraestructures de la Generalitat.
He likes everything related to Second World War's history, and is a lover of walking and visiting cities on foot. The music of the 80s and Barry White, and the Bee Gees make him disconnect from the earth. He collects pens and ballpoint pens.
Joined: In 2007 he signed with IP Comunicació (company integrated in Intermedia in 2020).
Sergi Cañisà is a journalist from Pompeu Fabra University and has a degree in History from the University of Barcelona.
He has 20 years of professional experience in the field of corporate and institutional communication and three years of experience in economic journalism in the written press and international news agencies/television. In recent years he has specialized in corporate communication with clients linked to the field of professional services, R&D and professional associations, such as Bové Montero y Asociados, Bellavista Legal, Alhos Abogados y Economistas, el Col·legi de Censores Jurados de Cuentas de Cataluña, y también Gestora de Runes o GSMA.
He likes to know the world, reading, cinema, music, swimming and taking care of plants. He is planning her next trip to Japan, a country he has visited twice and which has fascinated him.
Joined: He joined IP Comunicación in 20214 (company integrated in Intermèdia in 2020).
Jaume Moreno has a degree in Information Science from the Universitat Autònoma de Barcelona and a master's degree in Public Policy Management from the Alfonso X el Sabio University.
He has extensive experience in the field of institutional and political communication having worked for organizations such as the Barcelona City Council. He has also participated as a guest lecturer in different masters taught by the IL3 of the University of Barcelona. At Intermèdia he participates in the conception and development of press strategies, institutional relations and electoral campaigns, with clients such as the Port of Barcelona, CLIA, BSM or the Caateeb.
He enjoys traveling, reading, music, art, theater and walking around Barcelona.
Joined: November 2023.
Carme has been editor-in-chief for 16 years at Cuina magazine and has more than 25 years of professional experience as an editor in digital and print media. For 8 years she lived and worked in the Principality of Andorra in media such as Ràdio Nacional d'Andorra and Diari d'Andorra, and also worked as a society editor in the newspaper Avui, before dedicating herself to gastronomic information and, finally, to corporate communication at Intermèdia, where she elaborates contents and develops communicative tasks for clients such as Parlem Telecom, Avalis, Cimalsa and TRAM.
She is passionate about Mexican gastronomy, likes photography and 50's rockabilly and you will often find her hiking along a mountain route.
Joined: March 2023.
Mireia Arisa holds a degree in Journalism and Humanities from Pompeu Fabra University.
Mireia started her career 18 years ago at Intermèdia and has also collaborated with IP Comunicación (currently integrated in Intermèdia). She has extensive experience in corporate communication, media relations and digital content management and in the dynamization of stands and events. She is serving clients in the technology and innovation sector such as the Col·legi d’Enginyers Industrials de Catalunya amd the Consorci de la Zona Franca, municipal com BSM or mobility as is the case TRAM.
He likes rock music and dancing, photography and reading, drawing and discovering new restaurants in Barcelona.
Joined: April 2022.
He has a degree in Journalism from the Universitat Autònoma de Barcelona.
He has experience in the design and execution of communication plans, media relations and writing of contents and press materials. Throughout his career as a corporate communications consultant, he has advised companies, associations and social and health, economic and audiovisual entities, such as the UNESCO Ocean Decade Conference, the Spanish Association Against Cancer, CIMALSA, Planeta Junior, Leitat and the Congrés Mundial de Turisme de Neu, Muntanya and Benestar, among others.
He likes to spend his free time with his children, watch thrillers and true crime series, enjoy and suffer with Barça, and plan the next trip with the goal of visiting new places every year. His dream trips? New Zealand and a safari in Kenya.
Joined: September 2022
Maria Resina joined Intermèdia after an internship at the company while she was finishing her degree in Advertising and PR at the University of Vic, where she was awarded “Best Academic Record”. Previously, she had begun her training in the world of communication by taking a dual CFGS in Marketing and Advertising.
Since joining Intermèdia, she has worked mainly for clients in the retail and gastronomic sector, such as the Splau shopping center, Westfield Glòries, the Municipal Institute of Markets of Barcelona, the Boqueria or the Sorli group.
She enjoys learning about new cultures, the sea and nature, is passionate about animals, and enjoys spending time with family and friends.
Joined: October 2023.
Miriam has a degree in Advertising and Public Relations from UPF.
Her work is developed in the field of public relations, institutional relations, event management, press office and conceptualization of communication campaigns. She serves clients such as the Cercle d'Economia, ACM, the Port of Barcelona, CLIA and is part of the organization of the Intermedia Confidencial.
His passion is traveling, along with sports, and his goal is to visit all continents and cultures.
Incorporation: Joined Undatia in 2021 (company integrated in Intermèdia in 2022).
Marc Martínez has a degree in Communication from the UOC. Previously, he has also been trained as a Higher Technician in Commercial Management and Marketing and Higher Technician in Audiovisual and Entertainment Production with Interactive Multimedia.
His work highlights the management, creation and planning of content for social networks and the implementation of a good digital strategy. He has worked with TRAM, Trobada Empresarial al Pirineu, La Boqueria, Splau, among other clients.
He loves to travel and see the world, he is also passionate about sports and whenever he can he goes out dancing.
Joined: April 2024
Maria has a degree in Journalism from University Pompeu Fabra.
With experience in digital journalism and institutional communication, at Intermèdia Comunicació her work focuses on press offices, event management, corporate communication and public relations. She supports different projects such as the Intermedia brand, ACM and Cercle d'Economia.
She is passionate about history and culture, likes to make plans and spend time with her close and familiar environment and enjoys cooking, practicing different mindfulness exercises and exploring the world.
Joined: She joined IP Comunicación in 2009 (company integrated in Intermedia in 2020).
Magda Baca has a degree in Tourism from the UdG.
She has been part of our team for 14 years, first at IP Comunicación and since November 2020 in the administration and accounting department of Intermedia Comunicación.
She enjoys traveling to Germany, reading and rock music. She is thinking about her next gig.